What is Customer Retention? How does it relate to the Customer Life Cycle?

Or Is this really Important for a Small Business Enterprise ?

By Kevin Barrett
http://www.kjbarrettcrm.com
This is a very interesting topic…. Trillion’s of Dollars are spent a year on Sales Training… most of that training is focused for getting New Customers….
IIn effect, trying to find new Professional Sales Techniques to gain a “competitive advantage”.
It is also interesting that Customer Retention [...]

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