What Does The Marketing “Law of 29” Really Mean?
and Where did it come from?
When I work with clients on “Marketing Automation” and “Fixing Their Follow-up Failure”, sooner rather than later, they ask the Question, “How long do I have to Follow-Up, with my leads?”
That is always an interesting question.
When it comes to conventional business models, we often spoke about “Building a Loyalty Ladder” [...]
You’re a Marketer
I’m curious. What drove you to start your own small business? A passion for the product or service you provide? A desire to be your own boss? A chance to dust off some ambition? A drive to stick it to “the man?”
Did you become a small business owner because you enjoy marketing? Probably not. But, [...]
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